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Press and Pop Culture

Doritos™ Alchemy

I recently stumbled across this spec Doritos™ commercial David Ward made a six years ago. Really well done adaptations of the alchemist motif. You gotta love the list of ingredients (also, not listed, Unicorn tears): Staff of Anubis Philosopher Stone Rubber Hammer Rubber Nails Moon Rock Salt Archimedes Screw Harpsichord Parachute Blank Bag of Holding […]

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Press and Pop Culture

The Internet Discovers that Newton was an Alchemist

When Chemistry World reported on a Newton manuscript that CHF had recently purchased, it started a small epidemic of posts on Newton and alchemy. Within a few days hundreds of sites—ranging from sites like the Daily Kos and CNN to the Ancient Code and Facebook posts—had summarized, linked to, reposted, or transformed the original report.[1] […]

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Ciba Pharmaceuticals and Mid-Century Marketing

I know nothing about Ciba Pharmaceutical Products and had never heard of the company until I found this pamphlet in a box of old books. Apparently, Ciba Pharmaceuticals produced pamphlets on various topics related to pharmaceuticals and chemistry. This one contains a number of articles by William Jerome Wilson, who contributed to a number of […]